> For the complete documentation index, see [llms.txt](https://doc.autoreach.tech/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://doc.autoreach.tech/ai-video-and-reels/overview.md).

# Overview

AutoReach generates short-form vertical videos (reels) from a topic and your offer. You get a finished MP4 plus a ready-to-paste caption, so you can post inbound content to Instagram, TikTok, LinkedIn, X, or YouTube Shorts without filming or editing anything yourself.

Reels are a content tool, not an outreach action. They build the kind of active, credible presence that makes your outreach land, in the same spirit as the [Engagement Engine](/engagement-engine/overview.md).

## Where It Lives

Reels are generated per account, from the **Videos** tab on an account's detail page (**Accounts → \[account] → Videos**). Each account keeps its own character photo, voice, and reel history.

## What You Provide

* An **offer** to ground the video in your product, audience, and value proposition
* A **topic** (or let AutoReach suggest topics for you)
* A **format** that sets the structure and length (see [Creating a Reel](/ai-video-and-reels/creating-a-reel.md))
* Optionally: a character reference photo and a voice, so the on-camera presenter looks and sounds like you (see [Setup, Requirements, and Costs](/ai-video-and-reels/setup-and-costs.md))

## What You Get

When a reel finishes, AutoReach delivers:

* A finished **vertical MP4** you can download
* A **caption** with hashtags, ready to paste into the platform's caption field
* The full **script** the video was built from
* The final **duration**

Generated videos are stored for **3 days**, so download anything you want to keep.

## Posting

Reels are **not** auto-posted to any platform. You download the MP4, add trending audio if you want, and post it yourself. This keeps you in control of timing, audio, and platform-specific captions, and lets you reuse a strong reel across multiple platforms.

## How It Works at a High Level

Each reel is produced through an automated pipeline: AutoReach writes a script from your topic and offer, generates a voiceover, builds synchronized on-screen captions, plans the visual cuts, generates the imagery and motion, then renders everything into a finished video with cinematic polish. The whole process runs in the background and typically takes several minutes.

You can watch progress in real time and retry any reel that fails, paying only to redo the step that broke rather than the whole video. See [Creating a Reel](/ai-video-and-reels/creating-a-reel.md) for the full lifecycle.

## Next Steps

* [**Creating a Reel**](/ai-video-and-reels/creating-a-reel.md): Formats, inputs, and the generation lifecycle
* [**Setup, Requirements, and Costs**](/ai-video-and-reels/setup-and-costs.md): API keys, character photos, voices, and pricing


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